@inproceedings{hua-etal-2024-up5,
title = "{UP}5: Unbiased Foundation Model for Fairness-aware Recommendation",
author = "Hua, Wenyue and
Ge, Yingqiang and
Xu, Shuyuan and
Ji, Jianchao and
Li, Zelong and
Zhang, Yongfeng",
editor = "Graham, Yvette and
Purver, Matthew",
booktitle = "Proceedings of the 18th Conference of the European Chapter of the Association for Computational Linguistics (Volume 1: Long Papers)",
month = mar,
year = "2024",
address = "St. Julian{'}s, Malta",
publisher = "Association for Computational Linguistics",
url = "https://aclanthology.org/2024.eacl-long.114",
pages = "1899--1912",
abstract = "Recent advances in Foundation Models such as Large Language Models (LLMs) have propelled them to the forefront of Recommender Systems (RS). Despite their utility, there is a growing concern that LLMs might inadvertently perpetuate societal stereotypes, resulting in unfair recommendations. Since fairness is critical for RS as many users take it for decision-making and demand fulfillment, this paper focuses on user-side fairness for LLM-based recommendation where the users may require a recommender system to be fair on specific sensitive features such as gender or age. In this paper, we dive into the extent of unfairness exhibited by LLM-based recommender models based on both T5 and LLaMA backbones, and discuss appropriate methods for promoting equitable treatment of users in LLM-based recommendation models. We introduce a novel Counterfactually-Fair-Prompt (CFP) method towards Unbiased Foundation mOdels (UFO) for fairness-aware LLM-based recommendation. Experiments are conducted on two real-world datasets, MovieLens-1M and Insurance, and compared with both matching-based and sequential-based fairness-aware recommendation models. Results show that CFP achieves better recommendation performance with a high level of fairness.",
}
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<abstract>Recent advances in Foundation Models such as Large Language Models (LLMs) have propelled them to the forefront of Recommender Systems (RS). Despite their utility, there is a growing concern that LLMs might inadvertently perpetuate societal stereotypes, resulting in unfair recommendations. Since fairness is critical for RS as many users take it for decision-making and demand fulfillment, this paper focuses on user-side fairness for LLM-based recommendation where the users may require a recommender system to be fair on specific sensitive features such as gender or age. In this paper, we dive into the extent of unfairness exhibited by LLM-based recommender models based on both T5 and LLaMA backbones, and discuss appropriate methods for promoting equitable treatment of users in LLM-based recommendation models. We introduce a novel Counterfactually-Fair-Prompt (CFP) method towards Unbiased Foundation mOdels (UFO) for fairness-aware LLM-based recommendation. Experiments are conducted on two real-world datasets, MovieLens-1M and Insurance, and compared with both matching-based and sequential-based fairness-aware recommendation models. Results show that CFP achieves better recommendation performance with a high level of fairness.</abstract>
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%0 Conference Proceedings
%T UP5: Unbiased Foundation Model for Fairness-aware Recommendation
%A Hua, Wenyue
%A Ge, Yingqiang
%A Xu, Shuyuan
%A Ji, Jianchao
%A Li, Zelong
%A Zhang, Yongfeng
%Y Graham, Yvette
%Y Purver, Matthew
%S Proceedings of the 18th Conference of the European Chapter of the Association for Computational Linguistics (Volume 1: Long Papers)
%D 2024
%8 March
%I Association for Computational Linguistics
%C St. Julian’s, Malta
%F hua-etal-2024-up5
%X Recent advances in Foundation Models such as Large Language Models (LLMs) have propelled them to the forefront of Recommender Systems (RS). Despite their utility, there is a growing concern that LLMs might inadvertently perpetuate societal stereotypes, resulting in unfair recommendations. Since fairness is critical for RS as many users take it for decision-making and demand fulfillment, this paper focuses on user-side fairness for LLM-based recommendation where the users may require a recommender system to be fair on specific sensitive features such as gender or age. In this paper, we dive into the extent of unfairness exhibited by LLM-based recommender models based on both T5 and LLaMA backbones, and discuss appropriate methods for promoting equitable treatment of users in LLM-based recommendation models. We introduce a novel Counterfactually-Fair-Prompt (CFP) method towards Unbiased Foundation mOdels (UFO) for fairness-aware LLM-based recommendation. Experiments are conducted on two real-world datasets, MovieLens-1M and Insurance, and compared with both matching-based and sequential-based fairness-aware recommendation models. Results show that CFP achieves better recommendation performance with a high level of fairness.
%U https://aclanthology.org/2024.eacl-long.114
%P 1899-1912
Markdown (Informal)
[UP5: Unbiased Foundation Model for Fairness-aware Recommendation](https://aclanthology.org/2024.eacl-long.114) (Hua et al., EACL 2024)
ACL
- Wenyue Hua, Yingqiang Ge, Shuyuan Xu, Jianchao Ji, Zelong Li, and Yongfeng Zhang. 2024. UP5: Unbiased Foundation Model for Fairness-aware Recommendation. In Proceedings of the 18th Conference of the European Chapter of the Association for Computational Linguistics (Volume 1: Long Papers), pages 1899–1912, St. Julian’s, Malta. Association for Computational Linguistics.